{"id":235103,"date":"2023-09-19T15:17:44","date_gmt":"2023-09-19T14:17:44","guid":{"rendered":"https:\/\/jodyc.co.uk\/?page_id=235103"},"modified":"2024-06-10T19:53:55","modified_gmt":"2024-06-10T18:53:55","slug":"need-for-speed-hot-pursuit","status":"publish","type":"page","link":"https:\/\/www.jodyc.co.uk\/?page_id=235103","title":{"rendered":"Need for Speed &#8211; Hot Pursuit"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Header&#8221; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/mlx91s1tytxb.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/http:\/\/jodyc.co.uk\/wp-content\/uploads\/2023\/09\/nfs-1.png&#8221; background_position=&#8221;top_left&#8221; background_horizontal_offset=&#8221;10%&#8221; background_vertical_offset=&#8221;66%&#8221; background_enable_video_mp4=&#8221;off&#8221; background_enable_video_webm=&#8221;off&#8221; min_height=&#8221;370px&#8221; custom_padding=&#8221;6px||0px|||&#8221; top_divider_color=&#8221;#000000&#8243; top_divider_height=&#8221;11px&#8221; top_divider_flip=&#8221;horizontal&#8221; bottom_divider_style=&#8221;slant&#8221; bottom_divider_color=&#8221;#FFFFFF&#8221; bottom_divider_height=&#8221;23px&#8221; bottom_divider_repeat=&#8221;1x&#8221; bottom_divider_arrangement=&#8221;above_content&#8221; box_shadow_style=&#8221;preset3&#8243; box_shadow_horizontal=&#8221;9px&#8221; box_shadow_vertical=&#8221;-14px&#8221; box_shadow_blur=&#8221;13px&#8221; box_shadow_spread=&#8221;-16px&#8221; box_shadow_position=&#8221;inner&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_4,1_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;243.6px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;@ET-DC@eyJkeW5hbWljIjp0cnVlLCJjb250ZW50IjoicG9zdF9saW5rX3VybF9wYWdlIiwic2V0dGluZ3MiOnsicG9zdF9pZCI6IjIzNTU1NyJ9fQ==@&#8221; button_text=&#8221;Back&#8221; _builder_version=&#8221;4.22.1&#8243; _dynamic_attributes=&#8221;button_url&#8221; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_size=&#8221;21px&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_border_width=&#8221;0px&#8221; button_icon=&#8221;&#xe04d;||divi||400&#8243; button_icon_placement=&#8221;left&#8221; button_on_hover=&#8221;off&#8221; custom_margin=&#8221;||-14px||false|false&#8221; global_module=&#8221;235454&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_post_title meta=&#8221;off&#8221; featured_image=&#8221;off&#8221; text_color=&#8221;light&#8221; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; title_font_size=&#8221;47px&#8221; custom_margin=&#8221;10px|-24px||50px|false|false&#8221; title_text_shadow_style=&#8221;preset3&#8243; title_text_shadow_blur_strength=&#8221;0.07em&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][et_pb_text _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; text_font=&#8221;Montserrat|300|||||||&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;15px&#8221; text_letter_spacing=&#8221;1px&#8221; text_line_height=&#8221;1.5em&#8221; background_enable_color=&#8221;off&#8221; width=&#8221;45%&#8221; custom_margin=&#8221;0px|||53px|false|false&#8221; custom_padding=&#8221;|||0px|false|false&#8221; text_text_shadow_style=&#8221;preset3&#8243; text_text_shadow_blur_strength=&#8221;0.06em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>PC, Console &#8211; Lead UX\/UI<br \/>2010<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; min_height=&#8221;2694.6px&#8221; custom_margin=&#8221;-10px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;-15px|auto||auto||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; text_font_size=&#8221;16px&#8221; text_letter_spacing=&#8221;1px&#8221; text_line_height=&#8221;1.6em&#8221; width=&#8221;74.5%&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;24px|||||&#8221; custom_padding=&#8221;0px|10px||14px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-size: large;\"><strong>The Project:<\/strong><\/span><\/p>\n<p><span>&#8220;Need for Speed: Hot Pursuit&#8221; was a widely acclaimed and best-selling game on consoles and PC. Within this game, the multiplayer feature known as &#8220;Autolog&#8221; garnered significant recognition, including a BAFTA award. I had the privilege of serving as the lead designer for the Autolog team, responsible for shaping this socially connected challenge system that set a trend for future socially connected games.<\/span><\/p>\n<p><span style=\"font-size: large;\"><strong>The Process:<\/strong><\/span><\/p>\n<ul>\n<li><strong>Prototyping and Design Collaboration:<\/strong> My journey on this project involved close collaboration with the design and leadership teams. Together, we developed prototypes of potential designs using Flash and After Effects. This iterative process allowed us to explore various concepts and refine our approach.<\/li>\n<\/ul>\n<p><strong><img data-opt-id=1840612438  fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/http:\/\/jodyc.co.uk\/wp-content\/uploads\/2023\/09\/2.jpg\" width=\"1672\" height=\"948\" alt=\"\" class=\"wp-image-235227 aligncenter size-full\" srcset=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:1672\/h:948\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/2.jpg 1672w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:1280\/h:726\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/2.jpg 1280w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:980\/h:556\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/2.jpg 980w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:480\/h:272\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/2.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1672px, 100vw\" \/><\/strong><\/p>\n<ul>\n<li><strong>Innovative Use of Camera:<\/strong> As part of our creative exploration, we investigated the possibility of using a camera to record winning poses upon completing social races. This innovative feature added a personal touch to the multiplayer experience, enhancing player engagement.<\/li>\n<\/ul>\n<p><img data-opt-id=1202822965  fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/http:\/\/jodyc.co.uk\/wp-content\/uploads\/2023\/09\/wall_v1.jpg\" width=\"1280\" height=\"720\" alt=\"\" class=\"wp-image-235230 aligncenter size-full\" srcset=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:1280\/h:720\/q:mauto\/rt:fill\/g:ce\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/wall_v1.jpg 1280w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:980\/h:551\/q:mauto\/rt:fill\/g:ce\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/wall_v1.jpg 980w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:480\/h:270\/q:mauto\/rt:fill\/g:ce\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/wall_v1.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1280px, 100vw\" \/><\/p>\n<ul>\n<li><strong>UI Style Development:<\/strong> Working in tandem with the Art Director, I contributed to the development of the UI&#8217;s style. Multiple rounds of refinement were undertaken to ensure that the visual design aligned with the game&#8217;s overall aesthetic.<\/li>\n<\/ul>\n<p><img data-opt-id=2014851603  fetchpriority=\"high\" decoding=\"async\" src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:auto\/h:auto\/q:mauto\/f:best\/http:\/\/jodyc.co.uk\/wp-content\/uploads\/2023\/09\/5.jpg\" width=\"1672\" height=\"948\" alt=\"\" class=\"wp-image-235229 aligncenter size-full\" srcset=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:1672\/h:948\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/5.jpg 1672w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:1280\/h:726\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/5.jpg 1280w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:980\/h:556\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/5.jpg 980w, https:\/\/mlx91s1tytxb.i.optimole.com\/w:480\/h:272\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/5.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) and (max-width: 1280px) 1280px, (min-width: 1281px) 1672px, 100vw\" \/><\/p>\n<ul>\n<li><strong>Motion in UI:<\/strong> My role extended to leading the motion side of the UI, employing Flash and ActionScript to bring dynamic and engaging elements to the user interface. These animations added depth and interactivity to the Autolog experience.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-size: large;\"><strong>Final Thoughts:<\/strong><\/span><\/p>\n<ul>\n<li><strong>An Amazing Project:<\/strong> Reflecting on this project, I consider it an incredible opportunity to have been part of a groundbreaking game that brought enjoyment to millions worldwide. The Autolog feature, in particular, played a pivotal role in elevating the gaming experience by introducing a socially connected challenge system.<\/li>\n<li><strong>Potential for Modern UX Processes:<\/strong> Looking back, I recognize that with the benefit of modern UX processes, the Autolog component of the game could have been even more impactful. Concepts like companion apps and a more comprehensive user-centered approach could have further enhanced the social and competitive aspects of the game.<\/li>\n<\/ul>\n<p><span>In summary, &#8220;Need for Speed: Hot Pursuit&#8221; and its Autolog feature were milestones in the gaming industry, and I am proud to have contributed to their success. The experience serves as a reminder of the potential for innovation and improvement when revisiting such ground-breaking\u00a0projects with contemporary UX methodologies.<\/span><\/p>\n<p><strong><\/strong><\/p>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_code][et_pb_code _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; prev_background_color=&#8221;#ffffff&#8221; disabled_on=&#8221;on|off|off&#8221; admin_label=&#8221;Apps&#8221; module_id=&#8221;apps&#8221; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#000000&#8243; custom_padding=&#8221;7px||0px|||&#8221; top_divider_style=&#8221;slant&#8221; top_divider_height=&#8221;13px&#8221; top_divider_repeat=&#8221;3x&#8221; top_divider_flip=&#8221;horizontal&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;24px&#8221; custom_margin=&#8221;10px||-11px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<\/p>\n<p>OTHER PROJECTS<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; width=&#8221;100%&#8221; max_width=&#8221;2560px&#8221; min_height=&#8221;309px&#8221; custom_margin=&#8221;|auto|-51px|auto||&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_code _builder_version=&#8221;4.22.1&#8243; _module_preset=&#8221;default&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;-1px||||false|false&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<div id=\"metaslider-id-235691\" style=\"width: 100%;\" class=\"ml-slider-3-98-0 metaslider metaslider-flex metaslider-235691 ml-slider ms-theme-default\" role=\"region\" aria-roledescription=\"Slideshow\" aria-label=\"New Slideshow\" data-width=\"300\">\n    <div id=\"metaslider_container_235691\">\n        <div id=\"metaslider_235691\">\n            <ul class='slides'>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235699 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235699\" data-date=\"2024-06-10 19:13:54\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235091\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=1997986012  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/meninblack.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235699\" title=\"meninblack\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>The Golf Club<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235702 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235702\" data-date=\"2024-06-10 19:15:14\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235117\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=2077195154  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/pokerstars.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235702\" title=\"pokerstars\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Poker Stars<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235697 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235697\" data-date=\"2024-06-10 19:13:28\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235084\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=499669925  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/puzzleh.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235697\" title=\"puzzleh\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Puzzle Heist<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235696 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235696\" data-date=\"2024-06-10 19:13:17\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235088\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=886794907  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/meninblack-dOqlEk5y62hZy936-1.webp\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235696\" title=\"meninblack-dOqlEk5y62hZy936 (1)\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Men in Black 3: Galaxy Defenders<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235705 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235705\" data-date=\"2024-06-10 19:15:42\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235121\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=145075860  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/INQ.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235705\" title=\"INQ\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>INQ Mobile<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235695 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235695\" data-date=\"2024-06-10 19:13:07\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235103\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=1186545821  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/nfs.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235695\" title=\"nfs\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Need for Speed: Host Pursuit<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235694 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235694\" data-date=\"2024-06-10 19:12:25\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235026\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=1044607723  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2024\/03\/ioconic.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235694\" title=\"ioconic\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>HorsePower<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235701 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235701\" data-date=\"2024-06-10 19:15:00\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235129\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=679908513  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2024\/03\/azoomee_cover.jpg\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235701\" title=\"azoomee_cover\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Azoomee<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235698 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235698\" data-date=\"2024-06-10 19:13:45\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235099\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=521280761  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/09\/glitch_cover2.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235698\" title=\"glitch_cover2\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Glitch<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235700 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235700\" data-date=\"2024-06-10 19:14:18\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235107\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=675396740  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/levis.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235700\" title=\"levis\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Levi's Print Shop<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235703 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235703\" data-date=\"2024-06-10 19:15:23\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235125\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=831319913  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/COD.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235703\" title=\"COD\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Call of Duty: Elite<\/div><\/div><\/div><\/li>\n                <li style=\"display: none; width: 100%;\" class=\"slide-235704 ms-image \" aria-roledescription=\"slide\" aria-label=\"slide-235704\" data-date=\"2024-06-10 19:15:32\"><a href=\"https:\/\/www.jodyc.co.uk\/?page_id=235112\" target=\"_self\" aria-label=\"View Slide Details\" class=\"metaslider_image_link\"><img data-opt-id=865213806  data-opt-src=\"https:\/\/mlx91s1tytxb.i.optimole.com\/w:300\/h:250\/q:mauto\/f:best\/https:\/\/www.jodyc.co.uk\/wp-content\/uploads\/2023\/08\/plink.png\"  decoding=\"async\" src=\"data:image/svg+xml,%3Csvg%20viewBox%3D%220%200%20300%20250%22%20width%3D%22300%22%20height%3D%22250%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%3E%3Crect%20width%3D%22300%22%20height%3D%22250%22%20fill%3D%22transparent%22%2F%3E%3C%2Fsvg%3E\" height=\"250\" width=\"300\" alt=\"\" class=\"slider-235691 slide-235704\" title=\"plink\" \/><\/a><div class=\"caption-wrap\"><div class=\"caption\"><div>Plink<\/div><\/div><\/div><\/li>\n            <\/ul>\n        <\/div>\n        \n    <\/div>\n<\/div>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PC, Console &#8211; Lead UX\/UI2010The Project: &#8220;Need for Speed: Hot Pursuit&#8221; was a widely acclaimed and best-selling game on consoles and PC. Within this game, the multiplayer feature known as &#8220;Autolog&#8221; garnered significant recognition, including a BAFTA award. I had the privilege of serving as the lead designer for the Autolog team, responsible for shaping [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-235103","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/235103","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=235103"}],"version-history":[{"count":9,"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/235103\/revisions"}],"predecessor-version":[{"id":235739,"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/235103\/revisions\/235739"}],"wp:attachment":[{"href":"https:\/\/www.jodyc.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=235103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}